The Chevy Silverado EV 2024 debuted a day ago, and you’re already out of luck if you wanted the first RST edition. General Motors CEO Mary Barra revealed the Bloomberg yesterday that reservations for the first edition filled up – “sold out” – in just 12 minutes. A Chevrolet spokesperson confirmed Barra’s comments to Engine1 but would not share the number of bookings he received for his electric pickup.
The reservation books opened within an hour of the truck’s official debut, and they’re still open for the WT and RST (not First Edition) versions. The first RST edition will be the only RST variant available for the 2024 model year; however, the entry-level WT trim will hit the market first. Sales of the cheapest model are expected to begin in spring 2023, with sales of RST First Edition to follow in the fall. The standard RST trim will arrive in summer 2024 for the 2025 model year.
City competitor Ford recorded more than 200,000 reservations for its all-electric F-150 Lightning before closing reservation books in early December. Ford announced just days ago that it would increase Lightning’s annual production to 150,000, double what Ford had originally planned to build. The Blue Oval started turning those reservations into actual orders starting today, so it’ll be interesting to see how many Fords can convert.
The RST First Edition won’t be cheap for those who have booked one. It should start at $ 106,695, and that includes destination fees. Chevy didn’t specify the extent of the truck’s options, but we expect Chevy to have ticked all of the possible boxes when creating the First Edition.
Chevy has now entered the electric truck market, which has more competition than its traditional enemies. The Rivian R1T is around the corner and Tesla has its Cybertruck, which has yet to materialize. We expect the truck war to escalate as automakers switch to electric powertrains over the next several years.